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Image representing Google Ads Grants for Not for profit organisations in Australia in 2025. Wooden blocks with 'NFP' and 'PPC' on green background. Tablet with Google search homepage. Coffee in green cup and three sappling plants, representing growth. Up to $13,000 AUD for NFPs accessing Google Ads Grants in 2025. Future Marketing. Marketing freelance agency for NFPs.

FREE Google Ads For Not-For-Profits

April 27, 2025

Marketing Strategy plan on desk. Fractional CMO. Future Marketing. Marketing Consultancy for SMEs. Simon Piper.

Why A Fractional CMO Makes Sense For SMEs

April 15, 2025

Nike May Have Lost Market Share, But It’s Still A Cultural Giant. Here’s Why.

April 15, 2025

Customer hourney maping post-it note on top of data charts. Customer journey mapping with AI LLM search. Future Marketing. Simon Piper

From Google To Chat GPT: How LLMs Are Reshaping the Buyer Journey

March 24, 2025

Computer Screen with coding in green. How LMMs source their information. How LLM search works. Future Marketing Blog. Simon Piper, Marketing Specialist. Fractional CMO, SEO, SEM, Google Ads, AIO, social media ads.

How LLMs Source Information: Understanding AI-Driven Search

March 10, 2025

Man sitting at a laptop using Chat GPT. Future Marketing AI Blog. Why Businesses Need to Optimise for LLMs in 2025. Purple image with computer and 3D metrics graphics coming out of a a laptop. SEO. AI SEO. LLM SEO. SEO for LLMs in 2025. SEO for AI in 2025. How LLMs work. Chat GPT SEO.

Four Reasons Why Businesses Should Start Optimising For LLMs in 2025

February 24, 2025